Web-Based Research

  • Successfully developed and deployed thousands of web-based market research projects
  • Customizable design and interface development
  • Industry leading security protocols
  • Employee and customer satisfaction surveys
  • Audio and video integration
  • Visual preference analysis for advertising campaigns, logo design, new housing development and other product introductions
  • Survey framing using highly targeted and professionally managed web panels
  • Response screening procedures to ensure quality data collection
  • Ability to integrate and analyze complex card-sort, store-shelf re-creation, or conjoint market research strategies
  • Bilingual capabilities

Selected Client Profiles

  • Boyd Gaming Corporation

    Discovery was engaged to deploy a web-based survey for Boyd Gaming Corporation. The survey focused on economic and spending trends as well as consumer expectations and allowed for comparisons between and among various consumer and demographic segments.
  • Association of Gaming Manufacturers (AGEM)

    AGEM has member companies all over the world. Discovery worked to develop a secure online web survey that generated information about large and small gaming manufactures located throughout the United States, Europe and Australia. The results of the analysis were used as part of the organization’s annual state-of-the-industry report.